In case you haven't noticed, more and more people are using the internet on their mobile devices than ever before. In fact, there are now more phones than people in the USA. Mobile device web use has already surpassed internet use on desktop and laptop computers.
You've probably even seen people crossing the street with fingers and attention glued to their phone. You've probably seen people using their phone while driving, maybe even see someone using their phone every time you drive.
Is your business connected to the mobile web?
You've probably seen all kinds of other examples of people glued to their smartphones. You've probably even used a smartphone yourself, even if you're still rockin' the old flip phone from 1998.
Ultimately, if you run a business and haven't been considering the impact of smartphone customers, you should step back and look at your marketing and sales strategy. The mobile web is here and growing exponentially. The following list offers ten reasons why your business needs a mobile website.
1) THE MOBILE WEB REVOLUTION -- Mobile technology is the fastest communication growth in history. People use their phones for everything today, from information and news, to games and entertainment, to product research and shopping, to maps and driving directions, and a whole lot more. Google's CEO states that the mobile web is growing eight times faster than the internet in the internet's early days. Mobile web has already overtaken web use on computers and laptops. Do you really want to ignore half or more of your customers?
2) THE IMMEDIACY OF RIGHT NOW -- Welcome to the culture of "RIGHT NOW" -- customers today are looking for immediate access to your business and information. They want to look up your business online and get your phone number or product specs or open hours or driving directions or coupons or prices or ... With a mobile-optimized website, you are helping the customer get what they need right now. Without a mobile-optimized site, your customers are left feeling like they are wasting time with something you should be providing them. Let your customers know you care about serving your customers needs.
3) MAKE A GREAT FIRST IMPRESSION -- Although there a few folks who still don't believe it, today every type of business needs a website, even if it's not directly selling anything online. At the very least, your website is most often the first impression of your company for the majority of your customers. With most of these people now on the mobile web, and according to Google, 85% of Americans are never more than three feet from their cell phone, modern consumer behavior virtually requires your business has a mobile presence.
4) EASY-TO-VIEW CONTENT -- Mobile-ready sites are much easier for your users to read and view your content. Requiring your users to zoom and pinch your non-optimized pages to view your content is not a good way to help them get your business information in a quick, easy way. Don't give your potential customers any reason to browse and buy elsewhere.
5) TOTAL DEVICE FUNCTIONALITY -- Mobile-ready websites are not device dependent. Your web visitors and potential customers might be using an iPhone, or a Samsung, Blackberry, Windows, LG, Verizon, or any other type of phone, but your mobile-friendly site will work for all of them. Every smartphone has a web browser, which makes it easy for new customers to find you on the mobile web.
6) KEEP IN STEP WITH COMPETITION -- Your competitors may already have a mobile website, and if they do, you need to act immediately or risk losing your customers to them. If your competition does not have a mobile-ready website, you will easily benefit on the early boost from catering to the mobile web audience they have been missing too.
7) BRANDING & MARKETING -- You have likely made significant investments in your website and getting the word out about your business, so don't let that all fizzle out and be wasted by having a sloppy or unprofessional mobile web presence. By having a mobile website, you are telling your customers that you care about your business and you care about your customer's experience.
8) SEARCH ENGINE OPTIMIZATION (SEO) -- Google, Bing, Yahoo, Yellow Pages and most other search engines rank mobile-optimized businesses higher than their competition. Google has even changed much of their webmaster and SEO policies to ensure that companies with mobile websites are not penalized for having content on mobile-friendly pages, even when keeping mobile site files in another file directory than the main site files.
9) PHONE NUMBER WEB PRESENCE -- You want as many people as possible calling you, especially people interested in your products and services. Your phone number needs to be linked to your business. By having your phone number linking from your website AND your mobile website, big website "robots" will automatically scan your site's code so your number can get listed on outside directory sites and search engines.
10) EASY & LOW COST UPGRADE -- You don't need to start from scratch, nor invest a big budget into getting your business up to speed on the mobile web and reaping the benfits. By streamlining your existing content into easy-to-use mobile pages, we can have your mobile website up and running in just a few days.
WebWorkPro offers a variety of web solutions, including a custom mobile website for only $199. Take advantage of this limited-time offer to outmaneuver your competition and cater to your smartphone-loving customers.
Please contact WebWorkPro.com with any questions about our $199 mobile web offer.